Building Trusted Consumer Brands Through a Technology-Driven Direct-to-Retail Network
AMBO Retail India Limited is a fast-growing FMCG company focused on creating high-quality everyday products across essential categories and delivering them directly to retailers through our own network and technology.
Unlike conventional FMCG companies that rely on multiple layers of intermediaries, AMBO operates through its own Direct-to-Retail (D2R) model. This gives us greater control over sales execution, distribution and retailer relationships.
Faster market penetration.
Direct retailer relationships.
Market data and feedback.
Improved visibility over execution and retail sales.
Product launches and innovation.
Sales conducted against advance or immediate payment.
Consumers know us for our brands. Retailers know us for our execution.
Faster Market Penetration
Better Retailer Relationships
Higher Operational Visibility
Real-time Sales Intelligence
Faster Product Launches
Greater Execution Control
From kitchen staples to personal care, AMBO offers a wide range of high-quality products that households trust every day.
Our ecosystem is digitised through FieldAssist-powered Sales Force Automation, real-time dashboards and integrated systems that improve transparency, accuracy and performance across the value chain.
Launched the AMBO brand with our first depot in Raniganj
Launched edible oils and ghee
Expanded into staples
Entered the bakery category with Donut Cake
Launched namkeen products
Entered the oral-care category
Launched Soan Papdi
Expanded into personal care and extruded snacks
Entered the beverages category with packaged drinking water
Launched biscuits
10+ depots, 25,000+ monthly active retailers and 30,000+ retail outlets covered
Pan India Expansion
